Associate Vice Chancellor and Chief Communications Officer Jeff Shafer invites faculty and staff to forums about the brand strategy work:
As you may know, one of the “Giant Steps” we are taking as a university is to boldly tell our story, step into the spotlight, and work to ensure that the conversation about the best universities in North Carolina includes UNC Greensboro. Part of this effort involves looking deeply and carefully at our brand – the language, symbols, representations of UNC Greensboro that we put out into the world to communicate about who we are.
There is a major initiative now underway that will result in the rollout of the next evolution of the UNC Greensboro brand next year. With the leadership of Chancellor Gilliam, participation from faculty, staff, alumni and student leaders, and conversations with more than 300 Spartans as our foundation, we have made a great deal of progress. We’d like to share that progress with our UNCG faculty and staff community.
Please join me at an open session for anyone who wants to hear the latest on our brand strategy. You will not just hear where we are, but you will have the chance to provide your point of view in a casual, candid, exciting discussion.
Please register for one of the following sessions:
- Dec. 12, 12-2 p.m. at Claxton Room, EUC
- Dec. 13, 12-2 p.m. at Claxton Room, EUC
Register here; seating is limited.
More sessions will be scheduled in January as well. Please participate. Be engaged. Join the discussion and share your perspective as we look ahead to the future and take this important Giant Step together as a university.