The UNCG athletic department is part of the ESPN University Production Initiative in 2015-16. The ESPN University Production Initiative allows for schools in conferences aligned with ESPN to produce sports events on their own campus to air exclusively on ESPN3 and the Watch ESPN App. UNCG is part of the program through the Southern Conference’s contract with ESPN.
The Spartans are producing live events this year for men’s and women’s basketball with a crew made up of UNCG athletics staff members, local professionals and students from the Spartan Sports Link Program. The crew will produce the events, giving students valuable experience working on high-quality, ESPN-branded productions. The Spartans Sports Link program is an initiative of the UNCG athletic communications office that gives UNCG students the real-world, hands-on experience working on live sporting events for experience or class credit. All events will air on ESPN3, but ESPN will have access to cut to any event for inclusion on other ESPN platforms.
As part of UNCG’s commitment to the ESPN3 program, the UNCG athletic department invested in a custom-made trailer (see visual) that will help produce the live events. The Spartans are one of three programs in the country that has a custom-made ESPN3 trailer produced this year, joining Miami University and Eastern Michigan.
By Matt McCollester